IHS Chemical Week

Chemical Week Magazine :: Supplement

A Strategy Based on Efficiency and Innovation

1:12 PM MDT | April 12, 2010 | Alex Scott

Traditionally strong in the mature markets of Europe and North America, Total Petrochemicals has developed a growth strategy based on three axes. The first covers modernization of the company’s major installations in Europe and North America in order to maintain Total’s strong position in those markets. “Top-quartile installations, high-quality products, and a high level of services reflecting the close relationship with our customers will help us to maintain a leading position in these mature markets,” says Nathalie Brunelle...

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