Soaps and Detergents Performance Trends Drive Demand

Global consumption of detergents is expected to grow at or around GDP in 2012, producers say. The key developing regions of China, Eastern Europe, and India are expected to continue growing strongly, and market expansion in Western Europe and North America is forecast to be slow. “We would tend to overlay detergent demand growth on top of GDP growth,” says Eric Stouder, general manager/organics at Sasol. “In developed regions, that expectation is in the range of about 0%-2.5%, but much higher rates of 5% plus are expected in developing...

This information is only available to Chemical Week subscribers.

Forgot your user ID or password?
Click here to have it sent to you.

Email Address First Name Last Name

Not an IHS Chemical Week 24/7 member yet? Here's why you should be: Searchable online archive access of the last 2 years of Chemical Week. Print or digital magazine subscription Price and market change alerts Economic data and statistics Buyers' Guides Webcasts | whitepapers