Hiroshi Moriya, Executive Director, Japan Chemical Industry Association (JCIA)

“IYC is a very good chance for us to inform the public all about the industry,” Moriya says. “Our main goal for IYC is that the public gets to know that the chemical industry can be very useful for people and be a benefit for the future.” JCIA hosted last December an event to celebrate IYC. The organization is planning a series of IYC activities this year including events to demonstrate chemistry to children. “A ‘step-change’ in thinking is required but it is difficult for people,” Moriya says. The chemical industry...

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