IHS Chemical Week

Regions :: North America

Cabot rebrands, unveils new logo

9:34 AM MST | March 7, 2013 | Lindsay Frost

Cabot today announced a new corporate brand restructuring that the company says “gives more visibility to how Cabot’s products are used in major markets, including within the transportation, infrastructure, environment, and consumer industries,” according to a release. As a part of the rebranding, the company has created Cabot Labs—a new product incubator that demonstrates the company’s technical expertise and market knowledge. Cabot also has a new corporate logo, maintaining the original colors with additional design aspects...

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