AkzoNobel Details Challenges, Benefits of Business in Brazil

Brazil is an important high-growth market for AkzoNobel’s paints and coatings businesses, but there are many obstacles—including talent management—that are not always present in other emerging economies, company officials say. AkzoNobel recorded €949 million ($1.2 billion) in revenues for 2011 in Brazil, where it has more than 2,800 employees. The company’s decorative paints business, its largest in Brazil, recorded €590 million in revenues in 2011 for all of Latin America. AkzoNobel also has a major presence in Brazil through...

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