The Start of an Era?

For years public perception of the chemical industry has been focused more on perceived risks to human health and the environment than on industry’s contribution toward improving quality of life. Industry this year is using the International Year of Chemistry (IYC) as a platform to try to reverse this perception, and to help show how chemistry has changed the world for the better. The official launch of IYC at recent events in Paris and Philadelphia has generated optimism among senior chemical industry executives that the sector is poised to enter an era in...

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