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People & Business :: Companies
Shell Seeks to Boost Competitiveness in Chemicals Through Advantaged Feedstock
12:40 PM MDT | September 30, 2010 | Ian Young
Shell Chemicals’ main strategy is to be “a highly profitable hydrocarbon upgrader,” Ben van Beurden, executive v.p./chemicals at Royal Dutch Shell says. “The most important piece of the strategy, which we have to get right, must be advantaged feedstock that we can monetize for competitive advantage and profitability,” he adds. Speaking at a press briefing in London this week, van Beurden reaffirmed Shell’s commitment to its chemicals business and backed it up with figures showing that worldwide ethylene demand growth has...
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