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New Office in Kenya Strengthens BASF's Presence in Africa

10:26 AM MST | December 7, 2011 | Sotirios Frantzanas

The opening by BASF today of an office in Nairobi, Kenya will increase the company's presence in growing African markets and will serve customers in the East Africa and Sub-Sahara regions. Sales for BASF in Africa during 2010, excluding oil and gas, were around €1 billion. The company's target is to more than double that amount by 2020.  "Africa is a huge continent with a wealth of raw materials and a growing population. At the same time, the dynamically growing economy has enormous potential for BASF," says Jacques Delmoitiez, president...

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