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Tata Chemicals Rebrands Its International Subsidiaries

9:45 AM MDT | April 1, 2011 | Ian Young

Tata Chemicals (Mumbai) has rebranded all of its international soda ash subsidiaries with the aim of creating a common global identity for the company. The rebranding, effective today, follows a series of overseas acquisitions by Tata Chemicals in recent years that have established the company as the second-biggest producer of soda ash after Solvay. "Following the operational integration across the subsidiaries, the move will open up opportunities for Tata Chemicals to be more customer-centric with a strong supply chain capability spanning four continents...

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