Chemist of the Moment?

Michael Braungart, a chemist and founder of environmental consulting firm EPEA Hamburg (Hamburg, Germany) has been listed by Time International as one of the world’s top 45 ‘Heroes of the Environment’. Braungart’s activities include promoting a ‘cradle-to-cradle’ approach to continuous recycling of materials. Under cradle-to-cradle, materials are used with respect for their intrinsic value and their useful afterlife in recycled or even "upcycled" products, which have value and technological sophistication that may be...

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