EnviroTech :: Innovation
P&G Seeks More Collaboration with Industries
1:39 PM MDT | March 10, 2008 | Esther D’Amico
Procter & Gamble (P&G) is seeking to collaborate with companies from all industries worldwide, including chemical firms, to help boost innovation, Jeffrey LeRoy, manager/external relations at P&G’s External Business Development unit, tells CW. “We set a goal in 2001 to acquire 50% of our innovation from outside the company,” LeRoy says. Currently, 42% of P&G products have a major component sourced externally, up from less than 10% in 2001, and the company is seeking to reach the 50% target soon, he adds. P&G has set no...
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